Authentic Brand Shoot Aesthetic

With the rapid growth of social media, it is more important than ever to have a strong brand identity. Authentic Brand Aesthetic is an 8 week brand photo-shoot planning program aimed to help you create a compelling visual strategy for your brand that will help you stand out from the crowd. You’ll learn how to create an authentic brand aesthetic that tells your story in a way that is uniquely your own without copying trends or competitors.

The course to help you create compelling visual strategy for your brand that will help you stand out from the crowd

Tell me if this sounds familiar:

  • You spend way too much time scrolling Instagram and Pinterest trying to find random inspiration 

  • You don’t understand why your brand photos don’t look anything like you imagined

  • You’re tired of copying visual trends and looking like everyone else and you are ready to STAND OUT, you just don’t know how.

  • You have no idea how to communicate your brand message to speak directly to your ideal clients

  • Your pictures may be pretty but definitely not cohesive

  • Your images are not getting you the R.O.I you had hoped for

IMAGINE IF YOU COULD HAVE…

  • Original, scroll- stopping brand images that speak directly to your DREAM CLIENTS.

  • A clear visual strategy that wouldn’t leave you guessing what your images your images are going to look like and what kind of images to post

  • A plan that gives you cohesive images for your brand every single time!

  • The confidence to get in front of the camera to show off your personal brand and to connect with your dream client 

  • Images that serve a bigger purpose such as, selling your services/products, sharing your brand message AND connecting with your audience.

That’s exactly why I created Authentic Brand SHOOT Aesthetic 

No more copying photos on instagram just because they look pretty. You’re going to learn to creatively and purposefully create scroll- stopping brand photos that will help you tell your story and authentically engage and speak to your dream client. 

From boring to boundless Brand Visuals

Hey I’m Vania, I’m a creative brand + fashion photographer + film maker and educator.

I teach and share my knowledge of photography and creative direction with students at all levels. I also shoot fashion, portrait and editorial projects for creative entrepreneurs and fashion brands worldwide.I’ve been in the personal branding and fashion industry for most of my 10+ year career, and I’m constantly gathering up inspiration to help create original content. I've creatively directed, photographed and filmed hundreds of brand campaigns from creative entrepreneurs to high end fashion brands. I take a creative + editorial approach, which is especially helpful for designing compelling images for many different types of creative brands.

Your visuals should communicate what you do, who you are, and how it feels to work with or purchase from you. I'm here to help you do exactly that!

INTRODUCING AUTHENTIC BRAND SHOOT AESTHETIC

An 8 week program to take you from just another copycat brand to a truly authentic, creative brand that creates and shares images with a purpose that is specific to your dream client!

Week by week I will take you through the planning process and break down every single step that I use in my own professional photography business when I work with creative brands to help them elevate their brand image and start making more money!

By the end of this course, you will…

  • Create original branding images for your social media and/or website that will sell for you and will allow you to reuse them for years to come.

  • Have a brand that you're proud to stand behind and that people stop scrolling for

  • Build a visual strategy that will help you to create endless imagery that speaks to your ideal clients and book them.

  • Learn to tell compelling stories using purposeful visuals

  • Have the confidence to be the face of your brand and stay consistent

  • Have a creative community providing support and insight as you learn.

what’s inside the program?

SO GLAD YOU ASKED!

WHAT’s INSIDE…

PHASE 1:

BUILDING your VISION

  • obtain brand + message clarity so you can be 100% clear on who you are trying to attract with your images so that you stop attracting the wrong clients

  • breakdown the different components of a brand shoot, such as location, lighting, body language + posing, styling, wardrobe, props etc. to help you plan like a pro (shoot plan breakdown)

  • learn how to vision + story board properly to bring your vision to life

  • learn how to scout for amazing locations for each of your shoots so you have a list of ideas to pull from that are on brand.

  • learn how and where to source wardrobe + props so that you can be truly unique.

  • create a shot list + timeline so you will save time and you won’t be stuck wondering if you missed any of the details

PHASE 2:

BRINGING your VISION TO LIFE

  • best lighting practices to achieve the most flattering results and/or to create a vibe such as light and airy or dark and moody so you know what is appropriate for your brand.

  • learn how to achieve a variety of shots using different angles, posing, and composition

  • The devil is in the detail they say! This lesson will teach you to nail your Flatlay shots to help enhance your brand story.

  • we’ll go over posing + body language to help you feel most confident on camera when taking personal brand photos

  • why, when and how to use negative space in your images to stand out

  • choosing appropriate backgrounds for images that tell a story

  • learn how to reach out and collaborate with other creatives for your shoots to get you more visible

PHASE 3:

REFINE your VISION

  • we’ll go over the best editing programs to help you refine your images

  • we’ll go over choosing the very best images and why it’s important to curate

  • best editing practices to help you get a truly cohesive look

  • batching + planning content to help you save time

By the end of this program you will learn how to take ownership of your story, craft a visual aesthetic, and be able to communicate that to help elevate your brand so you can command higher prices for your brand/business.

If you’re ready to elevate your brand and stand out from the crowd with truly authentic brand imagery then you’re in the right place, my friend!

Every photoshoot is unique to the client. I truly feel that no one else will quite have my same photos and that everyone who works with Vania comes away with something that is consistent in quality but truly unique in execution.

-Kayla Owner/Copywriter of Literary Co.

Now you may be thinking, I’m not a photographer or I don’t have time to learn to take my own brand photos… BUT I can assure you, this program is still FOR YOU. Just check out the FAQ section below to get answers!

 FAQs

  • Yes! You will have lifetime access and I will provide you with all the templates necessary to assemble a team of creatives for future photo shoots. This program empowers you to have full control over your brand aesthetic, so you are not reliant on others to do it for you.

  • AbsolutelyI recommend this for beginners because your visuals are such a vital component of your brand. Especially in today’s technology driven world this is one skill that you are going to learn and that will be here to stay for a loooooong time! At least, until robots take over the world ;)

  • YES. Please click the button below and you’ll be directed to the payment options

  • Of course! It should actually make the program a bit easier because you may already have your branding guide to refer to for photo-shoot planning.

  • The core of this program is to educate you on the planning process for brand shoots, giving you the option to execute the plans yourself or delegate to a team. It also focuses on creating authentic aesthetics that align with your brand and attract your target clients through imagery.

  • Many photographers lack the skills to effectively plan a photo shoot. By providing additional services such as creative direction, you can differentiate yourself and charge more. Additionally, this approach allows you to create stunning portfolio pieces and gain experience working with a creative team to achieve superior results and ultimately you will be able to charge more!

Stand out FROM THE CROWD

Harness artful aesthetics into your brand to increase ROI, brand recognition, and business growth.